Copywriting for mobile • Yoast
We’re in the smartphone era, which means a large part of your audience will use your site via mobile. So, what does this mean? Do…
11 LinkedIn Carousel Ideas (And Examples)
LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and…
Google Confirms Business ‘Openness’ As Local Ranking Factor
Recent findings by SEO professionals suggest that Google has recalibrated its local search algorithm, placing more emphasis on a business’s listed hours of operation as…
YouTube launches free subscription offer to boost channel growth
YouTube creators can now give away 10 free subscriptions each month as part of a new program aimed at facilitating audience growth. Eligible creators with…
What Is an API and How Does It Work? [Infographic]
If you follow social media marketing news (which presumably you do if you’re reading this), you’ve no doubt read several stories about APIs, mostly in…
Google Search Console API Delayed
For the past few days or so it seems that the Google Search Console API has been delayed. There has been complaints about this on…
The Art of Keyword Density in SEO: A Comprehensive Guide
Latest posts by Andre Harris (see all) By now, you’re likely well aware of the role that SEO (search engine optimization) plays in your success…
The 2024 Guide to Social Media Strategy for Executives
Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands…
SEO implementation barriers and how to overcome them
Why SEO implementation is important When completing a large piece of work, whether that’s a nice beefy technical audit, or a site architecture review, we…
How To Track Keyword Rankings
Dominating search engine results and building online traffic largely boils down to a single, influential factor: keywords. Optimizing your pages for the right keywords is…