Category: Social Media

How to Conduct a Social Media Assessment

How to Conduct a Social Media Assessment

How to Conduct a Social Media Assessment Times like these are a reminder of why social media is such an important business tool. If it weren’t for social media, thousands of businesses would have no meaningful way to connect with their customers, engage their audiences, and implement cost-effective and organic branding strategies during the COVID-19 […]

Netflix and Instagram Join Forces to Promote Mental Health with New Weekly Live Series

Netflix and Instagram Join Forces to Promote Mental Health with New Weekly Live Series

April 9th, 2020 Humanity Erica Perry How do we stay connected during social distancing? How do we manage anxiety and overwhelming thoughts introduced by these uncertain times? What does self care actually mean in the context of a global pandemic? These are just a few of the questions that Netflix and Instagram are looking to […]

#310: Take Your Brick & Mortar Business Online with Stacy Tuschl (COVID-19 Series)

#310: Take Your Brick & Mortar Business Online with Stacy Tuschl (COVID-19 Series)

Are you a brick and mortar business owner having to make quick decisions and shift your business online? Or maybe you’re an online business owner already, but you’re wondering, “how can I improve my online presence?” One thing is clear: you need to make a pivot. I want you to know that I’m here to […]

Individual organic FB/IG post insights : socialmedia

Despite explaining how there are too many uncontrolled variables, there’s no way to know why Facebook serves photo x more than photo y , etc, I am being forced to deliver individual organic post performance insights with an action plan against them that shows how future content is being improved. I have attempted to show […]

Social Media Management in Times of Crisis

Social Media Management in Times of Crisis

These are times of fast-changing news around COVID-19. It’s clear that what we are facing — not just as marketers, as friends, and parents and colleagues — is unprecedented. And we’re all in it together. In times like these, people look to each other, and to their communities to figure out how to respond. Over […]

How to Use a Pop-Up Facebook Group for Business : Social Media Examiner

How to Use a Pop-Up Facebook Group for Business : Social Media Examiner

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media […]

How to Use YouTube Live to Engage Your Audience: A Step-by-Step Guide

How to Use YouTube Live to Engage Your Audience: A Step-by-Step Guide

YouTube Live transforms online video into an interactive experience. With more than 500 hours of video uploaded every minute, live streams are a way to stand out from the crowd. And draw a crowd. But, don’t just release a product reel or host a static tutorial. Make it a virtual event. Create buzz with reveals, […]

Stay Home or You Could Accidentally Kill Someone – Adweek

Stay Home or You Could Accidentally Kill Someone – Adweek

In the handling of communications of the coronavirus crisis, some state leaders have emerged as direct, strong voices. New York Governor Andrew Cuomo is likely the best example, but others have been forceful advocates for keeping citizens safe. In Oregon, however, Governor Kate Brown faced criticism for her fumbling of the state’s lockdown. The indecisiveness […]

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