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Client just gave me $1,000/month budget for SEO tools. What should I go for?
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We use Agency Analytics for keyword tracking, site audits, competitor scores, monthly automated reports.
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Tools depends on the size of your client and the specific needs. I can find use cases for Stat and I have clients that are no where near big enough for that tool and an basic SEMRush subscription would be more than enough to get them off the ground.
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lol wow i get that kind of budget for their link building and seo. semrush/moz and buzzstream are musts.
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In addition to what others say I like using mangools to watch SERP rankings
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Ahrefs and semrush.. both afford as per your budget
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OOH DROOL
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If you have 1000USD for SEO tools specifically other than Ahrefs and Semrush ( strong tools) I would suggest getting SIMILAR WEB PRO. They have amazing data that you can do more beyond those two. Sometimes you want to look at data outside your organic search to get a better indication, you will be amazed with that how having other data such as sources, regions and so on can further help with your SEO decisions
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get ahrefs from flikover or toolszap and it’ll cost you no more than $50 p/m
you just saved $950
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I’ve got a subscription to Moz. I feel like I only use it for a few things → DA, PA, and Spam report. The keyword functionalities of Moz are somewhat garbage.
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I would go with Ahrefs / Screaming Frog. Make sure to keep some budget for one-off tools that do XYZ once.
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Ahref and SEMRush
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ranksense
Screaming frog
ahrefs
And you should be good to go
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As for me, SEMRush must be.
It’s an indispensable tool for most of the SEO process from the first steps to the last ones. From research competitors for the SEO strategy to External SEO, Outreach techniques, like Link backlinks search. And many other useful SEO buns.
I’d think about Screaming Frog also because it’s a necessary thing for the Internal SEO and metadata.
Success and good luck!
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For SEO tools, i recommend the ahrefs (for link building), and screaming frog (site audit).
But it will be better to reasonably cost the budget according to your marketing strategy.
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I find SEMRush to be by far the best! No need to double up and get Ahref’s too, there’s not much Ahref’s can do that SEMRush can’t – but not to downplay Ahref’s too much, it’s a good tool as well.
I personally get by fine using the other free tools, including the monthly freebies you get from Moz (check out the Moz Toolbar extension for chrome too, it’s free and really good)
The only other I would recommend purchasing is Screaming Frog, but only if you deal with a large and complicated site! If not, the free version will do just fine.
Ubersuggest is awesome too, but you can use that for free as well!
Otherwise, I’d say, save the budget, use it for marketing assistance such as content creation or (if you’re careful) link building.
Oh, and a bit off topic but… Monday.com for project management is a life saver! I’d maybe use a bit of the budget for that if you need to.
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