Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they’ve learned through years of being in the trenches. Whether you have…
The internet has transformed the way we view and experience the world. Nowadays, we use it for virtually everything, from making a phone call to…
Edwin Toonen Edwin is a strategic content specialist. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Rich…
I have a client that has only one address that is same on all 4 websites. I wonder if we can use the same address…
SEO has been changing drastically over the years. In 2010, Google made 516 algorithm changes. That number increased to 1,653 in 2016 and to 3,234…
Google is pruning extra URLs from search results that contain a featured snippet. Google’s SearchLiaison took to Twitter to issue seven insights about the new…
Pages that earn a featured snippet will no longer repeat as a regular search result on the first page of Google search, Danny Sullivan, Google’s…
In the fall of 2018 our CEO had a simple yet head-exploding request of the JotForm marketing and growth teams: Produce 100,000 words of high-quality…
There was a time when on-page optimization meant keyword stuffing. With Google’s Panda update, the websites that relied on this tactic were thrown out from…
The American Press Institute lists several components to consider when trying to make a ‘good story’; relevance to the audience, strong central characters, capturing emotions…
