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What Happened In Marketing Today (More Traffic from LinkedIn)
1/ LinkedIn now shows website CTA on posts under Publisher’s Profile name; “visit my website”.
2/ Threads App has rolled out Post Editing and Voice Notes.
3/ Google Ads has rolled out a new tool for Centralised Access to All First-party Data.
4/ UK’s retail sales grew by 2.7% in September.
5/ Microsoft releases Holiday Shopping Season Guide.
6/ Google Ads roll out Demand Gen Tool to all advertisers.
7/ Havas & Adobe partner to avail AI Services from Adobe.
8/ Sephora x Rare Beauty will be donating 100% of their October Sales.
9/ Google SGE Adds AI Image Generator & Content Drafting to their AI Search Experiments.
10/ Tiktok US Ban talks are back in Congress.
11/ Meta launched new Ad formats and updates to Facebook & IG Reels this week.
12/ TikTok updates their API with more direct publishing options for Third-party tools.
13/ Paramount picks iSpot TV for TV Ad Measurement.
14/ Publicis reports revenue increase by 5.3% in Q3 2023z
15/ Pinterest Partners with Anthropologie to Unveil a Holiday Showhouse in NY.
16/ Instagram is expected to bring back Creator Cash Bonuses in upcoming months.
17/ We are Social releases their ‘Future of Influence’ report.
18/ Walmart announces Virtual Try-On Makeup.
19/ LLoyds Banking Group has named Suresh Balaji as its new CMO.
20/ X under EU Investigation for Allegations, spreading misinformation about Israel-palestine conflict.
21/ Youtube announces new Audio Description Feature & Preferred pronouns for Profiles.
22/ Google expands access to social media links option for Business profiles.
**I hope this helps to plan your week ahead.**
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OP here!
I handcurate these updates every week. I work full-time as a marketer. Only trying to help the community.
In case, you like this you can join my newsletter: The Social Juice (link in my bio). I send sources & researches to in that! (Every Sunday free)
• I send orange juice made from oranges at my tiny garden to random subscribers. ????
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Thank you very much for sharing.
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