Everyone wishes to be one of the biggest businesses, with millions of dollars in their annual social media marketing budget. For all this, you need content marketing teams with an incredible assortment of talented people.
On the other hand, there are fledgling startups with limited media platforms and budgets to pour into social networks. The best part of social media is that it moves at an insane speed. With social media marketing, you need not wait for a long period to see results.
**So here are 4 social media hacks and strategies.**
**1- CHOOSE THE RIGHT SOCIAL MEDIA PLATFORM**
If you spend too much time and resources on a platform that the majority of your audience doesn’t use your marketing efforts won’t yield any good results. Try out to find out about the interest of your audience on each platform.
**2- CREATE SPECIAL OFFERS FOR EACH PLATFORM**
People like to get free things and discounts. As a result, coupon codes are quite attractive and have great incentives. For example if you are advertising your e-commerce website on Facebook. Giving a free coupon to those that download your mobile app and make a purchase on your website is a great idea.
**3- PARTNER WITH MICRO-INFLUENCERS**
In today’s time the trend is shifting in favor of micro-influencers. These influencers have a more authentic audience. Remember, the number one aim of micro-influencers is to build and maintain an active passionate community. In order to collaborate with them, your brand’s campaign must align with their goals and beliefs.
**4- ENHANCE CUSTOMER ENGAGEMENT WITH BOTS**
Chatbots are able to identify keywords and answer most frequently asked questions about the product/service. The customers get immediate answers to their questions and your brand makes a great impression. Bots give them the answer they’re looking for precisely at the time they are most interested in buying the product or subscribing to the service.
I hope these hacks will be helpful to you. You can share your experiences with these hacks with us in our comment section.