• PPC

  UTMs not being accurately tracked on Shopify

  Posted by mmellowww on October 25, 2022 at 8:38 am

  Hi all! I just took over an ad account and noticed that most of the purchases on Shopify show N/A under Campaign Source even though all Facebook campaigns have dynamic UTMs set up. The budgets are pretty high, however, there are just a few purchases attributed to Facebook. Is there a way to fix this?

  mmellowww replied 1 year, 6 months ago 2 Members · 1 Reply
• 1 Reply

• 

  Captcha-vs-RoyBatty

  Guest

  October 25, 2022 at 9:24 am

  Check google analytics not shopify analytics.

  
• 

  ekuplu

  Guest

  October 25, 2022 at 9:43 am

  Make sure to apply the correct UTM format for your FB Ads ([ref](https://analyzify.app/hub/utm-setup-shopify/)) Then, you can check Google Analytics and see all the results correctly under Traffic Sources & Campaigns reports.

• 

  bluepanther2020

  Guest

  October 25, 2022 at 12:51 pm

  Make sure you add paypal.com (and any other top-level domains) to the referral exclusion list in GA, too.

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