• PPC

  Twitter Ads – DR product for eCommerce & Freemium App

  Posted by Jul644 on January 20, 2023 at 8:51 pm

  Does anyone have success with twitter ads for direct response? Specifically looking to hear about eCommerce or freemium apps.

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  For example, we often see the following:

  Meta
  \- Works best with effective hooks (pricing, solving a solution, novelty)
  \- conversion tracking and very good smart bidding
  \- Conversion campaigns + broad targeting + carousels/videos
  \- Works really well on e-commerce + lead gen. Squeeze pages full multi-sku.

  GADs
  \- Works best when there is product search intent. Easier for multi-sku retailers
  \- conversion tracking and smart bidding
  \- Shopping ads & tCPA+Broad Match words for most brands
  \- Multi-step forms + shopify websites effectives

  Jul644 replied 1 year, 3 months ago 2 Members · 1 Reply
• 1 Reply

• 

  goodgoaj

  Guest

  January 21, 2023 at 3:53 pm

  It definitely got better in the past 12 months, especially now they’ve released a version of CAPI. But post Musk acquisition, back to being hit and miss.

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