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Struggling to set the expectation that SEO takes time to get results with clients? Read this.
✨ SEO takes time to get significant results ✨
(6 months minimum, 18+ months for hockey stick charts)
Set this expectation with clients by explaining the WHY!
1. Indexing and Crawling ????
Google uses bots to crawl and index website content.
This can take longer for any new or very large websites!
2. Trust Building ????
Search engines need time to trust new websites.
Website age, topical authority and trustworthiness all play a factor in ranking.
3. Content Creation ✒️
Publishing high-quality blog content takes time.
Research. Writing. Editing. Publishing.
4. Link Building ????
Backlink building (via guest posts) involves a LOT of moving parts.
It takes real time and effort to:
1. Secure link placements
2. Produce content
3. Webmasters to publish content
Patience is the key to SEO success.
This goes for everyone involved: you, your writers, the client and webmasters.
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1 Reply
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You should tweak your chatgpt prompts and you’ll get better copy.
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The only thing restricting how long SEO takes is the budget and resources you are working with.
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I hate these “one size fits all” seo post.
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Completely agreed. I tell my clients the same thing. Its very imp to set expectations in the beginning or else things go sideways later on
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you can have 50 reasons…but its all about the client’s ability to actually understand that it works and patience
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AI has made low effort even more low effort
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I like the tips that you shared.
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So I should send my clients a dumb, trite thread from one of the worst SEO twitter posters? I’ll get right on that.
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