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SEO suggestions and guidance for Hawaii themed website.
Hey all.
I have a Hawaii themed wordpress website. Travel and hiking guides is the main niche. Looking at it as a potential affiliate site in the near future but not monetizing it right now. Would like to obviously, that is my goal.
Domain is aged and owned since 2016 but I have only started putting posts on in March. Worked on reading up a lot on SEO and have created roughly 400 pages/posts of content to the tune of 300k words. I am not experienced in SEO, I have dabbled like 10 years ago but my primary role is a marketing diretor by trade, so I can talk to talk but now try to learn the actual trade. The last month I have really ramped it up by trying to learn what I can but wow, it’s so much different than it used to be.
I am starting to see some impressions and clicks but many, if not most, of the high ranking searches seem out of my grasp. Seeing roughly 20 clicks a month and approx. 300 impressions a day. Most of those impressions are like, middling rankings (20ish on searchs like “hawaii in January” or ranking higher on specic searchs like “kukuku foot court”
My question to those much more skilled at this:
Should I just start researching low hanging fruit keywords and attempt to rank those rather than, oh I dunno “diamond head hike” (for example) – or should I just keep trying to create relevant pages for the common themes and just keep adding words to the site? I can dedicate several hours a night after my child goes to sleep and I am done with my day job, so I am trying to look into how to maximize my strategy, admitting to the fact I am pretty noobish with this. Not looking for major trade secrets, just anything you’d be willing to share.
Thanks for any wisdom provided.
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