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Recreating ad account
I was wondering if anyone else had done this with success in the past. We spend about 5k a day on each campaigns we run in FB ads. We recently edited some campaigns that we ran successfully for months. I made a few edits to creative but kept the same audiences and interests. The campaigns are connected to the same fb pages that have around 1k follows with a fair amount of engagement. The campaign now has very little results coming in but it is spending our full daily budget. I am wondering if anyone has created a new ad account, recreated campaigns and new page with success. I think it is probably best to do so. The only thing I plan on keeping is the pixel because of all the data we have. I know this is basic info but if anyone has any input it would be appreciated. Our demo is a very small number of people and we geotarget so that makes us a little different from most people advertising to the masses.
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1 Reply
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Did you replicate the creative? Do you still have the prior engagement for social proof?
That’s a fairly big one.
What is the goal of the ad? Conversions? What are the comparative results?
What percentage is going to prospecting versus retargeting?
With that much spend I’d also want to see what you’re doing with search and display.
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