• PPC

  Low ad quality ranking – but Average engagement

  Posted by hmmmmhmmmmhmmm on December 1, 2023 at 11:09 pm

  I’ve been struggling for weeks to make a profitable campaign on Instagram. I’ve made edits to my landing page, the product name/link, photos, I’ve even animated a video for my campaign that looks pretty damn good I’d say.

  But my ads get ranked in the bottom 20 or 35% by quality for some reason. The other 2 quality metrics which is engagement and some third one are ranked as “Average”. And of course this wouldn’t matter if my CPC wasn’t insane and if I wasn’t unable to sell anything.

  Any “hacks” for convincing the algorithm my ad is indeed good quality? Especially considering my audience reacts well enough, I’ve got about 1% CTR.

  hmmmmhmmmmhmmm replied 4 months, 4 weeks ago 1 Member · 0 Replies
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