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LLA Audience Testing
For lla audience testing is it better to test 0-1% , 0-2 %, 0 -3 %, 0-4% , and so on or like 0-1%, 1%-2% , 2% -3 % , 3% – 4%.
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3 Replies
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0-1%, 1%-2% , 2% -3 % , 3% – 4%.
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Also best to create the LAL all at once. If you create them separately even if back to back 2 mins apart they can overlap. If you create all at once they won’t overlap.
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Depends on where you’re targeting. LAL is % of population. In the US 1% LAL is 3 million plus people. In Denmark 1% LAL is 60k people
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