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Is it just me or is Facebook algorithm even more hell now ? I have 11 000 followers, in the first day around 100 to 400 people actually see what I post. Do you have any tips to reach a bit more people without paying FB?
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There is really nothing you can do at this stage. All the articles you read about how to get around the new algorithm is garbage, simply because Facebook is now basically Pay-to-Play. Unless you have a few 10s of thousands, you won’t get much of a reach. I have a very engaged audience with content that is very popular. However, right now, my 100 thousand strong page reaches less than 300 of the users that liked or follows the page. So, creating great content won’t work and having a highly engaged audience won’t work. And even if you pay, the play is also garbage. You’ll spend multiple times more advertising on Facebook than you would generating revenue. The reach of the ads is negligible and the cost per click is excessive. The only viable option is to wait for another social media giant that can challenge Facebook’s dominance in this particular space. I am just lucky I already have a sizeable loyal following that does not depend on Facebook to get to my website.
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