• PPC

  Interests in life insurance ads?

  Posted by 999-XO on March 18, 2023 at 7:23 am

  I’m running life insurance ads with broad targeting and the lead quality has not been good. Does anyone have experience running life insurance ads or any insurance ads to know how big of a role the interests play in the quality of leads?

  I’m thinking of using the interest “life insurance” or “insurance” to see if there is a difference in lead quality. Please let me know what you think.

  999-XO replied 1 year, 1 month ago 2 Members · 1 Reply
• 1 Reply

• 

  Appuparma

  Guest

  March 18, 2023 at 8:34 am

  I am just new to ppc and also insurance agent. Let’s see how other people replies.
• 

  teokirk

  Guest

  March 19, 2023 at 12:26 am

  You dont go only by interests but by buyer personas. I could analyze it to you in DMs

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