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How do you run lead gen campaigns on Google for scaling.
I have tried manual cpc and tbh it cant keep up with the algorithm no matter how well I bet because it doesnt take conversions into account and if I go ecpc then I might as well run a tcpa campaign.
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4 Replies
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Start with max conversions if you don’t know yet what an attainable cost/conv. is.
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Of course manual doesn’t take conversions into account. You have to do that. That’s why it is called manual. Are you not using bid adjustments?
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Why don’t you want to use tcpa?
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Have you already set up tracking for conversions?
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