Forum › White Hat SEO › PPC › How do you run lead gen campaigns on Google for scaling.
I have tried manual cpc and tbh it cant keep up with the algorithm no matter how well I bet because it doesnt take conversions into account and if I go ecpc then I might as well run a tcpa campaign.
Start with max conversions if you don’t know yet what an attainable cost/conv. is.
Of course manual doesn’t take conversions into account. You have to do that. That’s why it is called manual. Are you not using bid adjustments?
Why don’t you want to use tcpa?
Have you already set up tracking for conversions?