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How do you know if a keyword is hard to rank? And how do you know how popular it is for the competing seo agents?
Im a beginner and i hope i can ask that in this subreddit. I will read any recommended article or post about it, if someone has a good one for me.
Thanks guys!
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3 Replies
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You can plug in the keyword in SEMrush and it’ll tell you how difficult the keyword is to rank for. You can also plug in your competitors’ urls and see what keywords they’re ranking for and optimize your own site for those keywords.
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you can just Google “keyword difficulty” to find a lot of information about how to measure it.
I think the most simple and primitive way to find out it is just to search a keyword in Google and see is there any ads for this keyword(the more ads – the more difficult) and how many search results. But for professional work you want to use some tools that give you way more specific information
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If wikipedia or amazon/yelp is on the SERPs, then it will be difficult to rank.
Any SERP with wikipedia is an info keyword, and not buy ready.
Amazon on the SERPs shows you have a product keyword that is heavily competitive, price point matters too, dealers and resellers may undercut your value.
Yelp on the SERPs is a local business killer, your business keyword is often competing against Yelp’s category list of “best of”… could be a dozen or so listings on Yelp’s group page
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