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How do you calculate email communication in your social media packages?
I’m moving my clients from an hourly rate to monthly package, without raising their rates. Basically, as I get better and faster with the deliverables, I don’t want to be losing money simply because I’ve gotten more efficient. It’s pretty easy to switch to a package, since I already have a maximum number of hours. The only issue is I’m not sure how to account for emails/slack/messaging apps.
Some clients send a lot of questions, despite our monthly or bi-weekly calls. Some emails can take 20+ minutes to answer alone. I’m scared of scope creep by switching to a package, but I know it makes sense for time freedom.
Does it make sense to include a certain number of minutes towards email in the packages, and anything else outside of that will be billed by the half hour or moved to our meeting? What makes the most sense here? How is everyone else doing it?
For clients that have limited hours (5-7), is offering 15 minutes towards email too little?
Any other ideas for packaging email/slack communications? Thank you!
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