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hootsuite killing visbility
New to managing social media channels and I have noticed since we started using Hootsuite to publish our content across multiple channels vs one, our visibility has gone down. We have three separate in-house brands we manage and each has a FB, Twitter, IG, Tiktok, and Google my business. Has anyone else ever noticed this or seen this in their traffic from using a third-party tool? Do we have to just organically post / schedule each one?
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1 Reply
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>Has anyone else ever noticed this or seen this in their traffic from using a third-party tool?
No. If reach was killed from using a third party tool, 99% of brands would disappear from sight overnight.
Your issue is not from using Hootsuite.
>since we started using Hootsuite to publish our content across multiple channels vs one
What does this mean?
Are you posting identical content to multiple channels at once? -
Perhaps it’s just because you’re not in-app that your reach is down? Maybe you could log in after each post and engage with comments etc.
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Im actually trying to put together a social strategy. Does anyone have a blog, YT video I can watch?
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