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Google Search Console and Merchant Listings
I have over 300 products, and only 30 of them are showing up in Google’s free listings.
Do you have any tips on how can I increase the number of my listings showing up?
No issues on the account, all information in the feed is provided. Site speed 90+, FCP and LCP below 1.5s according to pagespeed insights so core web vitals also passed.
I’ve tried re-indexing my product pages on search console, and the number of valid URLs for merchant listings on the search console has indeed increased – but it is decreasing every day by a few, i/e 108 good URLS – next day 102 good URLS – etc. The missing URLs don’t even go to poor or “need improvement” URLs, they just dissappear. It only increased in the search console, when I go to Merchant Center report for free listings, the products showing up are still around 30-35.
Also, I know that there are a bunch of other sellers competing with me, and by all means – I don’t mean I want to rank higher, I just want my products to be eligible to show up, to be visible in the free listings report, because there are no issues on any of my accounts, it says that I’m eligible everywhere, my site speed is great, conversion rate as well, no bad reviews, etc.
Any tips/ideas are much appreciated.
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1 Reply
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In order to submit products to Google SERP, it is important to have relevant structured data representing each product. Keep in mind, though, that Google’s ideas about the relevance of structured data can be far different from yours. It is important to study the intent of users in searching for entities related to your products and to have a deep understanding of the semantics of the data. E.g., The search for a Mercedes part can be related to the model, release date, manufacturer, and part IDs.
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