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    Google Analytics (Event Tracking, Goal) that apply to Google Ads

    Posted by seohelper on August 10, 2020 at 2:50 pm

    I’ve recently been exploring Google Analytics and what Goals or Event Tracking can apply more towards Google Ads and I’m curious to see what everyone is doing. We currently went through a phase of adding more event tracking for our landing pages and have conversion tracking for landing pages.

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    I’m curious to see what everyone is doing when it comes to improving Paid Search and how goals in Google Ads can help.

    mr-zero1two3 replied 3 years, 8 months ago 1 Member · 2 Replies
  • 2 Replies
  • alquanna

    Guest
    August 11, 2020 at 6:32 am

    You can always create segments in Google Analytics, turn them into Audiences, then push those audiences into Google Ads for remarketing

  • mr-zero1two3

    Guest
    August 11, 2020 at 8:08 am

    You can set up microconversion and feed them to you smart bidding strategies for example

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