Facebook New Ads always 4 times worse than old ones, what to do?

Forum White Hat SEO PPC Facebook New Ads always 4 times worse than old ones, what to do?

  • This topic has 9 replies, 1 voice, and was last updated 1 month, 1 week ago by Grammar-Bot-Elite.
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  • #13705
    seohelper
    Keymaster

    This drives me crazy, doesnt matter is new ads better or way better than old one, it always works 4 times worse, what should i do, wait till it gets to normal rates or what? I cant run the old ads, because some text inside the ad doesnt apply anymore, its not major thing, but still not accurate

    i thought new ad is worse than old one, so i created another one and still its the same

    look at the screenshot

    [https://prnt.sc/w0gjsu](https://prnt.sc/w0gjsu)

    ​

    and this is just one campaign as an example, same happens in any other

    #13714
    Grammar-Bot-Elite

    /u/itwasntmeoritwas, I have found an error in your post:

    > “still ~~its~~ [**it’s**] the same / look”

    It might be better if you, itwasntmeoritwas, had used “still ~~its~~ [**it’s**] the same / look” instead. ‘Its’ is possessive; ‘it’s’ means ‘it is’ or ‘it has’.

    ^(This is an automated bot. I do not intend to shame your mistakes. If you think the errors which I found are incorrect, please contact me through DMs or contact my owner EliteDaMyth!)

    #13708
    _lil_kennedy

    Same thing here. Check your quality score and reply pls.

    #13710
    vvineyard

    test more ads

    #13709
    Fantastic-Mastodon48

    FB Learning Phase still?

    #13711
    milhauser

    CPC is a calculation of your auction price (CPM) and your clickthrough rate. Try focusing on your CTR. This is a critical KPI for improving efficiency. And, if you have high CTR, facebook awards you with lower auction prices. Further reducing your CPC.

    Test more ads. specifically video.

    #13706
    dejohan123

    Its the expesive season

    #13707
    BobuBobBob

    Don’t wait. Make new ads. Make a lot of ADS, copy them.
    Copy ad sets. Different targeting!
    Facebook algoritmh pushes the ones with more interaction forward.
    Try try try and once it’s ok…. scale that one.

    #13712
    handicappedpooper

    How seasoned are your audiences?

    #13713
    Atrain009

    Because you’ve barely spent on the new campaigns, zero time to optimize?

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