Forums Forums White Hat SEO PPC Branded Search Term only has 30% Organic CTR. Can I expect this to go much higher with google ads?

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    Branded Search Term only has 30% Organic CTR. Can I expect this to go much higher with google ads?

    Posted by seohelper on September 11, 2020 at 7:43 pm

    Our full brand name is getting roughly 200 impressions/month in the SERP. However, it’s only gets a 30% CTR.

    I assume some of this is likely due to GMB. Can I expect to win back most of the remaining 70% with paid ads?

    yhic replied 3 years, 6 months ago 1 Member · 1 Reply
  • 1 Reply
  • yhic

    Guest
    September 11, 2020 at 7:54 pm

    First how did you calculate your organic impressions per month? Second, assuming your numbers are correct, 200 impressions per month is too low to rely on Organic. It’s clear your website isn’t visible at all online, which means you need to go full speed with AdWords.