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Boosting through IG natively vs through FB ads manager
Just as a general question about results comparison. What has your experience been? Personally I have A/B tested and get more profile likes if boosting is done natively through IG but get more likes through ads manager. I don’t think ADs manager works the best for IG but looking for different experiences before I officially make a case with my employer about budget reconstruction.
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1 Reply
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If you’ve already done the testing and have seen consistent results for your specific accounts, optimize based off that data. I’ve seen different ad placements, ad types, and platforms perform differently across different clients but have learned that optimizing based off their specific performance is best.
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