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Best method for using GAD, GA4, and GTM to track conversions
I’m a bit confused about the ideal method for creating and tracking conversions using Google Tag Manager, Google Analytics and Google Ads. All three of these have the capacity to create conversion events…What method do you use?
It seems to me like the best method is to create GA4 events in GTM then tag them as conversion events within GA4 and then import them to GAds; however for this to work it appears that the event has to be triggered for it to show up in GA4. Until a user takes the action, the event is not in GA4 for me to tag as a conversion and import into GAds….is there a way to import events from GTM to GAds so I can label them before any users trigger the event? Does this seem illogical and unnecessarily complicated?
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