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Any book or course you recommend for advanced marketers looking to try new things?
I have been working with many clients and companies doing google and facebook ads but i feel like sometimes i get stuck with my consistent way of doing campaigns so im looking for a book for each platform or maybe a course that may show me new things to try. Anyone got something to recommend? I appreciate your time responding, thanks!
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1 Reply
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The industry is moving away from manual anything (the algo will soon control all bidding/optimizing). Id start to learn more about the creative side and more into psychology of advertising.
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