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    All Facebook ads going immediately into Learning Phase

    Posted by seohelper on November 12, 2020 at 1:56 am

    Hello all,

    I haven’t seen really anything about this except one post which didn’t come to come to a conclusion.

    Basically I’ve been running facebook ads and everything was going fine ads were going normally, then one day ads that were published would go straight into learning phase and because I don’t meet the conversion event amount I can’t get out of this cycle.

    This never used to happen the ads would run normally and never go into learning. So I’m wondering why it wasn’t originally and now it is going into learning.

    What can I do because it’s clearly ruining the performance of the ads.

    Any help would be appreciated!

    chapynuts replied 3 years, 5 months ago 1 Member · 1 Reply
  • 1 Reply
  • chapynuts

    Guest
    November 12, 2020 at 2:57 am

    Every time you put a new ad live, you’re resetting the learning phase (it’s been this way as far as I can remember). The only way this doesn’t happen is if you toggle on an older/paused ad.