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Ad set may get zero leads
Hey all,
I am new to facebook ads so bare with me.
I am currently in the process of creating Facebook Ads for a family Bathroom and kitchen fitter buisness.
When creating a leads campaign with Instand Forms I appear to be getting “Ad set may get zero leads”. My audience size is 530-624k with a daily £5.70, I am doing this for 3 ad sets so my dail y budget is £17.10 a day. Also I have changed the age range to 30-65+.
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So I am just wondering if the FB pop up is a genuie concern or my ad spend is enough to start generating leads. Any help on this would super helpful.
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1 Reply
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Its a way for FB to have you spend more or go more broad. At a glance this maybe a little low. I try to bet above 1 or 1.5million although the official line from Meta is 2 million. If you’re ok with testing 1-2 days, go for it. Maybe get it to the 1MM level to play it safe.
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I get the message more often than not, and from experience, it does not necessarily represent the outcome. I would not bother, just rely on your KPI as usual.
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