Forums › Forums › White Hat SEO › Why does SEO Tools say “low competition” but if I google the keyword I see high DA sites ranking exactly for that? › Reply To: Why does SEO Tools say “low competition” but if I google the keyword I see high DA sites ranking exactly for that?

  • Saftan

    Guest
    August 16, 2020 at 11:54 am

    Most SEO Tools use Google’s Ads API to present keyword statistics such as search volume and competition. In the case of competition, this is a score based on the ad impression competition (the number of competing domains buying clicks for that specific keyword) rather than your likelihood to rank organically.