Reply To: Are we allowed to say “click here” in GDN ads?

Forum White Hat SEO PPC Are we allowed to say “click here” in GDN ads? Reply To: Are we allowed to say “click here” in GDN ads?

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Plueschgesicht

https://support.google.com/adspolicy/answer/6021546

>Not allowed: Ads or extensions that are inconsistent with the clear and informational presentation style of the Google Search results

>Examples: Ads that use bullet points or numbered lists; ads containing a generic call to action (such as “click here”) that could apply to any ad

Still technically not allowed, although I doubt that the ad would actually be disapproved. On the other hand, it does make sense that Google has banned this practice: Giving the user an actual CTA that conveys value will probably work better?

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