Forums › Forums › White Hat SEO › Can someone explain backlinks to me? Is it pasting your website or webpage link to another website? How is it done properly? › Reply To: Can someone explain backlinks to me? Is it pasting your website or webpage link to another website? How is it done properly?
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octaria
GuestDecember 4, 2020 at 9:39 pmBacklinks are, in theory, when other websites like your content so much that they link to your website. That’s the reasoning behind them
Many social media platforms place a rel=“nofollow” attribute on links which makes them useless for counting for backlinks
The quality of backlinks also matters. If they come from sites that have the sole purpose of providing backlinks, then they may not help or even hurt. You may find this for some paid “backlinks” services if they’re a bit sketchy IMHO
The best way to get high quality backlinks is to write *content* that other people care about and want to link to. You can create new content, OR you can find existing content (such as a guide) and write an improved or better version; if you do this though, you will want to link at the bottom to the original source as a reference.
Once you have good content like that, you can also email blogs or sites that link to other sites and suggest your content as something useful to place on their site.
You can also use tools to find broken links on sites like this and suggest your content as a replacement.
There are tools for all of this. A few are
https://www.semrush.com
https://ahrefs.com and
https://moz.com