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New to SEO, advice please
Posted by on April 18, 2026 at 6:36 amHello SEO experts
Recently I have taken up the task of SEO optimalization in my dad's family business, we let a family friend make the website, but he isnt mainly a webdev or knows anything about SEO, so I have been learning myself how to optimalize it. This business is small and we are based in the Netherlands. what does the Avg session duration mean? And how are these stats as a preformance for a webshop?
Monster insights Overview Report:
Sessions
836 + 24% vs. Previous 30 Days
Pageviews
2,831 +18% vs. Previous 30 Days
Avg. Session Duration
1s + 4833% vs. Previous 30 Days
Total Users
660 +37% vs. Previous 30 Days
Bounce Rate
48.7% + 12% vs. Previous 30 Days
New Users
613 + 44% vs. Previous 30 Days
I will be delighted to learn for the answers!
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1 Reply
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Depends on your niche, how long you’ve been doing this for and what exactly your goals are
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Try and just have fun with it.
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Your traffic growth looks good for a small business but I would focus on fixing tracking first before judging performance. Once data is reliable then you can actually optimize what is working and what is not.
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