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Is it better to have 1 account with 3 niches or 3 accounts with 1 niche each?
Posted by on October 4, 2022 at 6:37 amMy TikTok account has like 12M views and 650k likes and 5200 followers.
So far it’s been a mix of random stuff. Some went viral some didn’t. It didn’t have an agenda just daily stuff I found interesting funny.
Now I wanna focus on 3 things:
1- fitness/motivational
2- Podcast style educational talking points
3- funny random daily stuffShould I keep using my main account and post one per category each day or create 2 more account 1 per niche? Same goes for YouTube shorts and reels.
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1 Reply
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My IG is not as huge as your TikTok, but I use it for a lot of different things instead of focusing on one.
I think if in the future you want to really focus on 1 – fitness, then you can create another account. That way you can grow it side by side and then you can include 2-podcast educational if it’s about sport.
For number 3 – I will keep it the same in your current TikTok account.
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Keep your content thg focused.
Almost every great creator has more than one channel for exactly this reason.
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Why does your audience follow you?
That will determine the content you double down on. If they follow you for daily interesting things, then do more of that. If they follow you for fitness, then do more of that. If they follow you because you’re a dynamic individual and likes to shake things up – then do that.
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The best advice about social media I ever got is: *you* are your niche.
Stop worrying about your niche. Post what you want to post and make people follow you because they like *you*, not your niche. If your content is good and you manage to build a connection with your followers, they’ll follow you regardless of how many niches you operate in.
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It will be great if you blend everything into one. For example, as it is motivational n fitness, why don’t you present it in such a way that makes the person not only motivated but also happy to listen n see you? Talking about the educational podcast, try to make it fun. Everyone is doing a serious thing, so do something different from others n share the positive n happy vibe along with it
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