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How to write great blog posts to rank higher?
Posted by on April 25, 2026 at 2:34 amI‘ve been posting blogs in the website of the company I currently work for, and doing some SEO In the pages, I am new at SEO, all the work I’ve done has been based on YouTube videos and ChatGPT help, some pages have ranked good but most of them need more work, I‘d like to receive advices about posting blogs, how a good post must be, structure, keywords, codes for example JSON-LD schema, I am open to any suggestions, thanks!
Note: I work for a law firm based in the United States if someone has experience about it, that would be great, thanksss!
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1 Reply
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So SEO is not about filling pages full of schema, features and text to “make it rank”
SEO is about keyword research and topical authority.
No matter “how good” a post you create – if you have no topical authority for Personal injury, you’re not going to rank for it.
So your posts that rnak well – are because your domain had topical authority for the keywords your targeted. Keyword targeting is done by relevance = your document name, headings etc.
Schema doesnt make you rank – this is a really terrible myth perpetuated by Parrotts who want to klook like experts.
There are no “codes’ or unicorns.
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