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Google event snippet changed?
Posted by on June 24, 2023 at 4:30 amhave been managing a clients account for 3 years and have never had issues with tracking. A couple days ago a new developer the client hired messaged me saying they were managing the transition from UA to GA4.. thought nothing of it but found out that since she made the change Google is no longer tracking conversions.
I looked at shopify and the “send to:” conversion label was different than the one set up for conversions in google ads. They also placed the conversion tag in the head of all website pages. I removed the conversion tag on all website pages, left it on the order page and updated the conversion label… its been 5 hours, multiple conversions have come through but the tag is still inactive.
what could be causing this? The google ads tag is firing on all pages, added to the checkout page and conversion tag is on the checkout page as well. What could I possibly be doing wrong??? When i’ve done this in the past i’ve never seen it take this long for google to verify the tag… feel like i might be missing something somehow
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1 Reply
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I recently followed this tutorial here for setting up and fixing conversion tags on Shopify. Maybe worth a look?
https://feedarmy.com/kb/adding-adwords-conversion-tracking-to-shopify/
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