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From being outranked by a fruit, to +1420% Traffic Growth
Posted by on May 15, 2026 at 7:34 amOur client was struggling with zero organic visibility. In 2025, they were averaging 5 clicks a day. And if you searched the brand name, Google would mostly show you results for the fruit rather than the app, because they had the same name.
We created a "Digital Banking" pillar page. Every supporting blog hyperlinked to the pillar, and the pillar linked back. This created a high-authority loop.
We built custom prompts that focused on entity-based content. We used hard data, statistics, and citations from other sites, to ensure AI models (like Perplexity and Gemini) would trust the content enough to cite it.Stats before:
Timeline: December 2024 – December 2025(1 year)
Average daily traffic: 5 Clicks
Highest traffic in a day: 36 clicks
Traffic from top blog: 56 clicks
Stats Now:
Timeline: 1st March 2026 to 28th April 2026(59 days)
Average daily traffic: 76 Clicks (+1420% increase)
Highest traffic in a day: 150 clicks (+316.67% increase)
Traffic from my top blog: 3579 clicks (+6291.07% increase)
Blogs created: 9
AEO/GEO:
Pre-Strategy: Zero mentions in AI chat responses.
Post-Strategy: Cited as one of the primary recommendations for queries like "best digital banking account for students", "best student bank accounts" and listed amongst competitors in incognito/temporary chat tests.
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1 Reply
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Honestly the entity problem is probably the most interesting part here. Getting Google to stop associating a brand with the literal fruit/category is a brutal uphill battle. Pretty wild jump from only 9 blogs too.
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thanks for this
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What date did you make the new pillar?
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