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are AI generated image ads actually converting for anyone on meta?
been running meta ads for about 8 months for my own product (physical goods, mostly prospecting campaigns). spending around 2k-3k/mo so not a massive budget. my biggest headache is creatives bc I'm not a designer and hiring one for every batch of tests gets expensive fast
I started experimenting with AI generated ad images recently and some of them are actually performing close to my manual canva creatives which surprised me. a couple even outperformed. but idk if im just getting lucky or if other people are seeing this too
few things I'm curious about:
- are you using any AI tools specifically for ad creatives? not just midjourney/dalle but like actual ad-format generators. how's the output
- has anyone noticed that obviously-AI-looking ads perform differently than ones that try to look human made? I saw someone say that AI-looking ads actually work because people don't feel tricked but I haven't tested this enough
- what's your creative testing volume look like? I'm trying to test 5-10 new images per week but making them manually is killing me
- for those spending more than me, is the creative quality from AI tools good enough at higher spend levels or does it fall apart
honestly just trying to figure out if I should keep investing time into learning these tools or if its still too early and I should just find a cheap designer on fiverr
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