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Controversial take: yes, but only if you treat it as a validation experiment, not a traffic play. Run a tight Search campaign with 5-10 bottom-of-funnel keywords (people who are actively looking to buy right now), not generic awareness terms. $20-30/day, 2 weeks, and track every landing page event: clicks, scroll depth, form starts, not just form completions.
The data tells you three things: whether people actually search for what you sell, what copy makes them click, and where the funnel breaks. That’s worth the spend even with zero sales.
The biggest mistake at this stage is going too broad with match types and burning budget on irrelevant traffic before you get a single signal. Run your keyword list through this first: [https://adpredictor.ai/en/tools/match-type](https://adpredictor.ai/en/tools/match-type)
