Forums Forums White Hat SEO How to structure website content for geography, purpose & industry Reply To: How to structure website content for geography, purpose & industry

  • Grouchy-Delivery-558

    Guest
    April 21, 2026 at 7:05 am

    Build three clean hub pages – location, purpose, industry. Each one stands on its own.

    Then use internal links to connect them. Your city page mentions the purposes you handle there. Your industry page mentions the cities you serve. Google figures out the connections without you building hundreds of thin combo pages.

    Only build a combo page when two things are true —

    * Real search volume exists for that phrase
    * AND you’ve actually won clients from it. Otherwise let the hubs handle it.

    For AI search, add an FAQ section on each hub page with natural language questions like “do you handle Phase I ESA for manufacturers in Dallas?” – covers combo queries without extra pages.