Tie SEO to Business Objectives to Secure Resources and Executive Buy-In
Organic search remains one of the most powerful channels for marketers. Success in the channel relies, in large part, on well-reasoned and well-executed SEO strategy,…
How to migrate your website to a new domain – SEOprofiler Blog
Sometimes, it can be necessary to change the URLs of your existing pages. For example, URLs might change from HTTP to HTTPS. It can also…
Former Hulu Chief Kelly Campbell Named Peacock President
Kelly Campbell, the former president of Disney-operated streamer Hulu who abruptly left the company on Monday, will now be heading up another streaming service–Peacock–NBCUniversal said…
Short-Form vs. Long-Form Content: Which Should I Use?
Are you in the middle of developing your first content plan and wondering how long your blogs should be for the best SEO? The first…
How to Rank on Page 1 of Google FAST (In-Depth Case Study)
Today you’re going to see one of my favorite SEO strategies in action. (“Guestographics”) Specifically, I’ll show you how Perrin used this technique hit Google’s…
Live-Action Video vs. Animated Video – An Interview with Sheryl Chung from Explainer Videoly
Live-Action Video vs. Animated Video – An Interview with Sheryl Chung from Explainer Videoly by Adam | October 3, 2021 The battle between live-action explainer…
How Google Changes Snippets in SERP: Serpstat Research
A snippet is a site’s business card in search results and a free way to drive organic traffic to your site. The appearance of a…
7 Best Online Marketing Communities (Free and Paid) to Join in 2021
Online marketing communities are excellent places to gain fresh perspectives, stay on the pulse of trends, learn from seasoned marketers and founders, and have watercooler…
How Twitter is Supporting a Community of Thought Leaders and Fact-Checkers
February 3rd, 2021 Marketing Erica Perry According to the PEW Research Center, about four-in-ten (40%) Americans got their news from Facebook — and these numbers…
How to Get Buy-in For Your SEO Budget
As marketers we all know that SEO important. Afterall, if done right it can see a 14.6% conversion rate. But when you’re dealing with management…