3 Steps to Turn a Reel into an Ad [Infographic]
Given the popularity of short-form video, it’s only logical that all businesses should be considering the entertainment value of the medium, and how it could…
What We Know So Far
At the Google I/O developer conference in May 2023, CEO Sundar Pichai announced the company’s upcoming artificial intelligence (AI) system, Gemini. The large language model…
Everything we know (so far)
Google is on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. The U.S. Justice Department claims Google, which…
The Complete Guide to Social Media Video Specs in 2023
Struggling to keep on top of all the different social media video specs? We were, too. Social platforms change like the tides, with algorithms and…
Daily Search Forum Recap: September 14, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on…
20 Must-Know Holiday SEO Tips for Your Business
A holiday season is often incomplete without some shopping. Now, how about capitalizing on this idea to improve your Google rankings, accelerate your sales and…
23 Powerful Strategies for 2024
There’s no question that people love Instagram. Its ubiquity has made published photographers of many people, and now everyone is sharing their daily lives. At…
The Power of SEO Analytics
Latest posts by Andre Harris (see all) All website owners understand the importance of leveraging SEO to increase the visibility of their site and bring…
Deciphering the impact of April’s Product Reviews Update
How April 2023’s update was a real step-change Since launch, there have been six refreshes, the majority of which have continuously improved the algorithm, up…
Performance Advertisers See Revenue Gains From Cinema Ads
The trend of using cinema ads as a performance marketing channel is gaining traction among advertisers, especially for brands like Monster.com and Burger King, driving…