Here’s How We Increased Website Traffic by 75% in 6 Months By Updating


Last spring our organic traffic had plateaued.

Simply publishing new content and waiting for it to rank wasn’t going to help us level up, hit our goals, and support the rest of the funnel.

We had aggressive traffic and signup goals to hit by year-end, so we needed to try something new.

So, I worked with Jessica Greene to put a plan together for updating some of our high-performing blog posts that had *also* seen significant decreases in organic traffic over the last 3-6-12 months.

The project was more effective than we anticipated and forecasted.

Over the last 6 months, we’ve grown our organic traffic by 75%.

When I shared the early results of this project a while back, many of you asked what we did. What our process was, etc.

Well, Jessica has documented *everything.*

Not only that, but she’s also put together write-ups and dashboard templates for identifying *your* blog posts that are ripe for updating and how to track their performance once you do.



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