Confusion on Ranking Strategy: Transactional vs. Informational Content
When targeting the keyword "email marketing tool," I've noticed that both feature/homepages (which are transactional) and roundups/comparisons (which lean towards informational) are ranking.
Given this, what’s the best approach for a new email marketing tool to rank effectively? Should I create both types of pages, even though that might risk keyword cannibalization? Or is it better to focus on just one?
submitted by /u/OldBluejay5930
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