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What’s happening with facebook ads?
Hello friends, i recently launched an ebook about side income and the ebook cost $4 and with an add on of $2 the whole cost becomes $6 and since it’s a general type of an ebook with a large audience so i decided to go ahead with facebook ads.
But so far my CPM is around $10 and the CPC is $2 which is insane although my facebook pixel is completely new but still these numbers are insane and it’s 4 days that i have been running facebook ad selling the ebook and i only got one profitable day so far.
So what should I do? Any advice would be well appreciated.
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1 Reply
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It’s literally Black Friday, competition is never as high as it is around this time of year, meaning CPMs are also high in general.
I highly doubt that you’ll be able to achieve a positive ROAS with such a low-cost product anyway. A $4 CPA sounds unreasonable.
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> i recently launched an ebook about side income
Yikes. This might be one of the most crowded niches already and you’re trying to run ads? There are like 9 million others. I’m surprised you even had 1 profitable day of the 4 so far.
If you’re going to stick with it, you can’t be disappointed that a highly competitive niche didn’t instantly bring you success from campaign set up. It’s not that easy. You need to optimize, test, figure out what works, and even then, with a niche like that, you’ll be lucky to find a break even point with anything paid.
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