-
What happens to your SEO if you maintain your domain but just move from WordPress to Shopify?
Hi all,
Just looking for some clarification, if I move my site from a WP to a Shopify but using the same domain, is there any negative effects for my sites SEO? Would backlinks remain intact due to the same domain ect.
I know there might be some sitemap improvements required on the shopify side for articles and product pages ect.
Any thoughts or exp would be appreciated!
-
1 Reply
-
If you keep the same url structure it’d be fine otherwise you’re going to need to redirect your old pages.
-
Make sure you redirect all old URLs to the new version. This can de done in shopify
-
Switching from WordPress to Shopify with the same domain shouldn’t hurt your SEO much. Just keep your URLs the same, set up redirects if needed and update your sitemap. Your backlinks should remain unaffected…..
-
With the standard Shopify setup, you won’t be able to keep your domain structure, as you’ll have 4 main URL structures for every page on your site:
/collections
/products
/blogs
/pages
(unless you’re going headless)If you can keep as much of your content the same – on-page copy, images, meta titles, H1s, meta description, etc. – and ensure all URLs are redirected, you can mitigate the impact, but you’ll definitely see an initial drop in ranking while Google crawls and accepts your redirects (don’t forget image URLs either).
You ideally want to update as many external links pointing to your pages as possible (social links, old guest blog links, etc), so you’re limiting the need for redirects, but this is easier said than done. At the very least, ensure your own site isn’t pointing to old URLs once live. It’s easy enough to find and fix these with a crawl. Hope this helps 🙂
-
if not done properly, you lose your backlinks.
Log in to reply.