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What does it mean when post impressions increased but page impressions decreased?
Does it just mean that this month’s posts were seen more times than other content on my page? Or what does it really mean? Thanks in advance for any answers.
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1 Reply
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It means the content you post is getting more reach, but no one is checking out your profile. So if it’s instagram, your posts are doing well, but fewer people are checking out your link in bio or seeing what you’re all about. Not necessarily bad, unless the goal is to drive to your profile. Consider what actions you want your audience to take and adjust your CTAs accordingly and review the data.
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Post bussin, page isn’t.
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