• PPC

  tCPA Budget

  Posted by Intrepid_Captain_985 on May 18, 2024 at 8:51 am

  Hi all,

  I’ve been running a max conversions strategy this year with great success. Over 100 conversions a month. Recently CPCs doubled.

  My budget for max conversions at 250 usd a day. And the average conversion cost was 40.

  I’ve now switched to targeted cpa. I’ve made the budget 350 and the targeted conversion cost at 75 usd.

  I’m confused about what daily budget to put. Some say 10x your tcpa or 5.

  Any help would be appreciated

  Intrepid_Captain_985 replied 1 year, 1 month ago 2 Members · 1 Reply
• 1 Reply

• 

  YRVDynamics

  Guest

  May 19, 2024 at 1:22 am

  Sounds like your running search with max clicks only. I would use PMAX. Is your conversion value hooked up? You should graduate to that after your max conversions begin doing well.

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