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Targeted by toxic/negative backlinks, should I do something about it?
How impactful are negative SEO attacks to a particular URL?
I'm talking weak, spammy backlinks with sketchy anchors "buy PEDs," "buy likes" and I found them via Ahrefs to be comments on random blog posts to a particular page.
There's almost 100% possiblity that an "antagonistic" entity of ours would probably want the page de-ranked. It's not an important page (to us), and it doesn't seem to impact rankings at all. But does it hurt the overall domain?
Doesn't seem so, but we don't know if the performance would improve even more when disavowing it. Never experienced anything like it lol.
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1 Reply
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Before the Helpful Content Update (HCU), March Core update, May site reputation update & recent Google leak, I’d suggest ignoring them. Now, I’d recommend disavowing them.
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Disavow them. I’d suggest having a set disavow schedule to keep track.
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We disavow these. That probably helps, but unfortunately I think backlink attack is still a tactic that works because I suspect disavow tool is a placebo. It’s the cylindrical filing cabinet under Google’s desk… a dead letter office, if you catch my drift.
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So. Link Spam is about getting targeted links from pages with quality authority. That means pages that don’t have a lot of outbound links on quality domains.
It sounds like you could be seeing referral spam – where sites send you traffic to show up in Googlate Analytics or GSC to get your curiosity up and visit their sites
This may be an attempt to scare you more than an actual attempt at Negative SEO. Negative SEO is expensive – and according to the Google Liason team, almost non-existent.
People are clearly worried about the impact of unknow backlinks – these are not the links that Google is targeting because these links are obviously low quality.
HTH
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I saw you mention that users submitted junk comments, right? I want to ask: don’t you review user-generated content? At the very least, please don’t allow users to submit and display content freely
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