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Stealing reel ideas. Yay or Nay?
One of the speakers is suggesting to look at viral content, like Reels, and copy them because they work. Most of the comments agreed. What's everyone's take on it? Would you copy the reel 100%, the exact same script, editing and copy but just a different person/product?
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1 Reply
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All the content is secondary in one way or another. I would say that it is worth focusing not on the Reels themselves, but on the strategy around them. That is, which hashtags are used and promoted by algorithms in your niche; which Reels interact with the most and the least. If you understand the characteristics of viral content and the interests of your audience, you can create videos that are pushed by algorithms.
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I call those out when I see them. I reference the origin and tell the copycat they have no talent
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