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Some shopify conversions not importing
Google ads is showing only 7 purchases, Shopify has 21 in the same time period.
Looking at Google analytics 2 of those have come from direct while the other 19 have been Google ads. Why are they not importing to Google ads?
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1 Reply
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Google ads attributes conversions to the day of the click. Unless those people clicked and converted in that same time period, the conversions would show up on the day the click happened.
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